Aimee Corten

Aimee Corten is a copywriter and content writer who specialises in blogging, advertising copy and social media content writing. She has 3+ years experience in the industry and can often be found trawling the Internet correcting spelling errors.
Digital Media Team •

Why every brand should be blogging

It’s no surprise that everyone is shouting about SEO these days, but so many brands are failing to utilise one of the most essential (and FREE!) methods of defeating that SEO barrier – blogging. Sure, we can appreciate that not every company has a talented wordsmith in their midst, but blogs don’t have to be penned to perfection. Simplistic and educational can have the very same effect – in fact, Google favours usability.
Digital Media Team •

5 shocking eCommerce fails

Nobody can argue that eCommerce can often be a minefield of wacky, unique and downright bizarre campaigns. It’s one of the reasons DMT love being a part of this crazy online world – every brand is looking for that edge; to stand out from the crowd. However, there are some eCom marketing campaigns that are slightly more memorable than others, but all press is good press… right? Well, not always! We’ve put together our most shocking eCommerce fails! A successful hashtag campaign can work absolut
Digital Media Team •

DMT partners with OTTY & Universal Studios to promote The Secret Life of Pets 2

Here at DMT, we couldn’t be more excited to finally be able to reveal one of our biggest social media marketing campaigns of the year – one of our clients, OTTY Mattress, partnered with Universal Studios to advertise their new film, The Secret Life Of Pets 2. With a £500,000 budget and a 500% increase in revenue, it truly was an incredible 5 months. Let’s hear from the brains behind the campaign… Tim Sharp, Head of Design: “Our client, OTTY, had decided to partner up with Universal Studios to
The Unofficial Wedding Consultant •

Cheshire’s top wedding venues

Let’s be honest, most people spend a lot of their life dreaming about that perfect wedding venue. I know I’ve pointed out a number of different places in my life where I’ve gushed about getting married. However, when it finally came down to it, I knew that I wanted to be married locally – and fortunately Cheshire has some pretty incredible choices. So, I grabbed my hubby-to-be, jumped in the car, and we journeyed into the beautiful Cheshire countryside, hoping to find our dream wedding venue. No
Digital Media Team •

How user-generated content creates engagement for eCommerce brands

There’s a real buzz around user-generated content at the moment and marketers are only just realising how influential it can be for eCommerce brands. UGC can be any content created by a company’s audience, which shares the brand through the use of a consumer’s own social media. Consumers are an incredible source for championing products and are able to show potential customers an unbiased view of your brand. A whopping 86% of millennials have said that user-generated content shows the true qu
The Unofficial Wedding Consultant •

Tilstone House: Cheshire’s breathtaking exclusive wedding venue

Now, I’ve kept most of my previous posts pretty general, but when it comes to my chosen wedding venue, Tilstone House, I just had to give this spectacular place a spotlight. One of Cheshire’s newest wedding venues, Tilstone truly is a breathtaking hidden gem. Not too well known yet, but I can’t imagine that lasting for too much longer. I knew exactly what I wanted when I first started my venue hunt – I wanted exclusivity. TRUE exclusivity. I’ve been to so many of my family/friend’s weddings in
Digital Media Team •

Why you should hire a marketing agency over an in-house team

As we all know, social media marketing has become one of the most powerful and ever-growing advertising platforms. It’s not simple – and any modern brand knows that utilising this form of marketing is crucial for a company to succeed. It’s inevitable that at some point each business will have to sit down and consider this question: do we outsource our social media to an agency or keep it in-house? We’ve decided to break it down for you because getting that formidable marketing team should be
Tilstone House •

Planning the perfect bridesmaid proposal

So, you’ve said “yes” to the love of your life, but now it’s time for you to pop the question yourself: it’s time for your bridesmaid proposal. As proposals have become more and more creative over the years (well done, gentlemen), it’s unsurprising that bridesmaid proposals have followed suit. Asking your best friend to be your bridesmaid can be surprisingly nerve-wracking, but don’t worry – we’ve got some ideas to make your special moment something you’ll both remember for years to come. There
Tilstone House •

History of : Cheshire's exclusive wedding venue

Nestled in the heart of the Cheshire countryside sits Tilstone House, Cheshire’s completely exclusive, luxury wedding venue. Opening its doors a year ago, Tilstone boasts immaculately decorated gardens, luxurious function rooms and eleven opulent bedrooms – providing the ultimate back-drop to your wedding day. Before Tilstone House transformed into the luxurious wedding venue it is today, the former aristocratic home lived through over 130 years of rich history. Built by Lord and Lady Daresbury
Digital Media Team •

Brand new website, brand new DMT

Last summer saw DMT move from Altrincham into the heart of Manchester City Centre, and this year looks to be no less busy. 2019 has already brought team growth, a stack of new clients and a stunning website! Established back in 2015, Digital Media Team started out in a small office in Cheshire with just five members of staff. Three years on, we’ve quadrupled in size, moved four times, and established a trusted name for ourselves in the e-commerce world. With the company expanding, we’ve had s
The Unofficial Wedding Consultant •

How to ask your bridesmaids to be part of your wedding day

You can’t just pop the question these days… No. I’m not talking about that question. I’m talking about the question you have to ask after you get engaged. After much deliberating (and in my case, crying!), you have to choose your bridesmaids. And, after that, you have to ASK them to share your special day with you. Now, I was planning on sitting my wonderful ladies down over brunch (I know, I’m sophisticated) and telling them the good news. However, I was quickly told by my married friends tha
Digital Media Team •

Organic social isn’t dead: Why all brands need an organic content strategy

‘Organic social is dead’. As a social media manager, there are few phrases that wind me up more than this. Sure, organic reach has dropped massively, but this isn’t the be all and end all of organic social. I’m going to tell you exactly why your brand needs an organic strategy, and why you’re setting up for failure if you ignore this warning. Let’s start with the statement itself. ‘Organic social is dead’ is a claim that’s been thrown around a lot over the past few years, spurred on by rumours
The Unofficial Wedding Consultant •

The Journey Begins

Anybody who’s met me knows I’ve never been the overly romantic type, so this isn’t going to be a blog about love. Or about romance. Or even about relationships. I know what you’re thinking – a wedding blog not about love? Yep, that’s right! I’m changing it up. Forget the relationship advice, I’m here to tell you about the whole sordid truth behind the worst part of marriage, the wedding planning. I never thought I’d ever be in this position in the first place. I’m a short-arse, wineaholic with
Digital Media Team •

You'll never guess these weird Facebook rules

We all know and love the expression ‘rules are made to be broken’, and I’m a great advocate of pushing the boundaries. So, one day I found myself deep in Facebook’s Community Standards’ handbook and couldn’t help but notice just how specific the social media platform could be in regards to what you aren’t allowed to post. Instead of reading through them yourself, we picked out a few of the stranger rules and popped them in a handy list for you to peruse… DO NOT POST – Visible anus and/or fully
Digital Media Team •

How to dress as your favourite viral sensation this Halloween

It’s that time of the year again. Shop windows are filled with ghosts and spiders, “spook-tacular” puns are literally EVERYWHERE, and Netflix has been inundated with horror flicks. There’s nothing quite like Halloween, and each year brings a new array of highly creative new costume ideas. So, we thought we’d take a look at some of the best Internet-inspired creations and show you how you can dress up as your favourite viral sensations this year (I know, we’re so thoughtful!). Who can forget t
Digital Media Team •

5 conspiracy theories that the internet loves

We, as people, have always been fascinated with the mysterious and the macabre, resulting in the widespread fan base of horror stories, true crime novels, and the most popular: conspiracy theories. I know I can’t be the only who’s spent their evening browsing through Reddit reading the impassioned descriptions of how the government controls everything we do. The Internet is a hotbed for conspiracy theorists to find fellow believers, which often ends up turning a fictitious horror story once us
Digital Media Team •

Rainbows have descended upon Manchester, which can only mean...

Kicking off this evening at 5 pm, Manchester Pride promises to be a 4 day non-stop party involving Diva Karaoke, Bongo’s Bingo and some incredible headline acts. Manchester Pride, known as The Big Weekend, celebrates LGBT+ life and has been going on for more than 25 years. This year is no different and the city has embraced its flamboyant ways by covering every nook and cranny in rainbows. Here are some of our favourite Pride-themed decorations you can find around Manchester: Not only are th
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